Prius Goes Plural


Media: Yelp
Brand: Toyota
Agency: Saatchi LA
Services: Desktop Rich Media


Toyota Prius wanted to remind consumers that there is a Prius model for everyone.  VisualMax created a Desktop Rich Media experience that aligned with the many passion points of the average Prius driver.
Users could browse “Party Places” or “On-The-Go Areas”, while interacting with all four models of the Prius in a fun and engaging way.  Features and highlights of all four models were provided in banner along with strong CTA to learn more.